Pernod Ricard
Drink More Water
A responsible-drinking message carried by creators across three seasons: drink water between drinks, and the night lasts longer.
Influencer Marketing · Content · Experiential
MINI
MINI Electric
Making the electric MINI a lifestyle choice rather than a compromise.
- Client
- MINI
- Disciplines
- Influencer Marketing
The case
The challenge
MINI's electric offering elevates the electric lifestyle by championing a zero-carbon emissions drive, with a range of up to 215km.
The idea
Creator-led content put the car in the hands of people whose audiences already trust them on lifestyle, so the range figure arrived as lived experience rather than a spec sheet.
The execution
Every one of these was handled in-house, on the same brief.
01
Creator matching by brand fit and locality
02
Content direction and production
03
End-to-end campaign management
04
Data-driven performance reporting
The result
Performance data for this campaign is not ours to publish.
We would rather leave this space empty than fill it with a number we cannot stand behind. Ask us on a call and we will take you through what the campaign delivered, and what we would do differently with the same budget today.
More work.
Shell
Shell V-Power: Feel the Fuel
An Ultimate VIP road trip in Ferraris and BMW M cars, creators feeling the fuel, and a live podcast at the F1 Match Party.
Influencer Marketing · Experiential · Content
Excella
Excella Masterbrand Easter
A national Easter media campaign across nine channels, built to keep Excella on the table at the biggest family meal of the year.
Media Buying · Influencer Marketing · Integrated Campaign
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